The Art of Product Chapter 1 – 5 Attributes of a Successful Product – Usman Gondal

Dear Reader,

In this text, I shall lay infront of you a simple 5 step checklist, written to serve as a tool in your belt and making you a better product manager, business owner and investor.

This tool is like a cookie cutter with 5 dimensions.

Each dimension is necessary for a product to become successful.

A path every successful business has taken.

  1. your product must create a net positive experience
  2. your product must be a self advertising product
  3. your product must enhance the self image of the buyer
  4. your product must create a category
  5. your product must appear to be everywhere (for 10% of a small market)

Author: Usman Gondal

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